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Twitter Authors: Pat Romanski, Hovhannes Avoyan, Jim Kaskade, Bob Gourley, Lori MacVittie

Related Topics: Twitter on Ulitzer, New Media on Ulitzer

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Twitter Weekly Updates for PRFlex

  • PR Flex client SpotCrime on Pheonix area tv: Website helps you find crime in your neighboorhood http://tinyurl.com/q84g5d #
  • PR Week: PR pros must continue to advocate for their proverbial seat at the table http://tinyurl.com/owzrzh #
  • PPC ad from PR agency reads: “You Tell Your Story, We Get You Heard.” Proof positive that pr agencies don’t make great direct marketers. #
  • Final website tweaks, minor operational issues to resolve - but we’ll be officially live shortly. Working with clients already,very helpful. #
  • Outrage Over Army Corps 4.7M PR Contract: http://tinyurl.com/onfe4w #

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In a few short years, the media landscape has changed dramatically. Until recently, companies relied on media coverage – either purchased in the form of advertising or earned in the form of public relations – to tell their stories to key audiences and build their brand. Today, businesses and organizations can achieve those same objectives without buying a single ad or being covered in the press. A steady flow of well-written, informational materials distributed regularly to customers, prospects and partners, as well as to the Web itself via news wires, can make a measurable impact on your business.

The next step is a big one – who do you hire to put this strategy in motion? The long-term commitment of a PR firm is often too costly for many small and mid-size businesses. Assembling a team of freelancers can be a hit-or-miss proposition. Hiring an in-house candidate to do it all is even harder. It’s the rare PR and marketing expert who can write, plan and execute PR and marketing strategies based on well-honed best practices – and they don’t come cheap.

Our network of writers and media relations pros are well-versed in this new and exciting communications world. Our transparent pricing model is a refreshing change from the murky retainers of a typical agency. And our flexible structure means you have access to a deep bench of writing and PR pros when – and only when – you need them.